Tuesday, January 28, 2020
Determine The Motivation Factors Tourism Essay
Determine The Motivation Factors Tourism Essay 1.0 Introduction This chapter is an introductory chapter. It intend to discuss on background of the study, highlight the problem statement, depict research objectives and questions and explain significance of the study, provide outline of the study and sum up a conclusion of this chapter. 1.1 Background of the Study Before year 1997, the insurance companies in Malaysia are operating as private company complied by the Insurance Act 1963. Yet, followed by the enactment of Insurance Act 1996 which started into force on 1st January 1997, all the insurance companies are converted to public company which licensed by the Ministry of Finance under the Companies Act 1965 (Bank Negara Malaysia [BNM], 2005). The growth of the insurance industry is closely related to the domestic economy of Malaysia. Based on the financial performance, the revenue of insurance industry in Malaysia is increasing gradually year by year. It had shown that an increase of RM 1,110,806 or 7.87% in the income of insurance industry in Malaysia in year 2010 as compared to year 2009. Income of RM 14,114,618 and RM 15,225,424 are recorded respectively for year 2009 and 2010 (Malaysia Insurance Institute, 2010). Meanwhile, the number of registered agents is also growing up year by year. There was a growth from 116,008 agents in year 2009 to 122,399 agents in year 2010, which was increased by 6,391 agents (BNM, 2010). Motivation is the part of commitment and results in achieving the organizational objectives at the appropriate way. Job satisfaction of employees can be motivated by different motivation factors (Balachandar, Panchanatham Subramanian, 2010). According to Tripathi (2001) most of the companies usually motivate their employees by offering economic reward, recognition, promotion, job security, training and authority. When customer comes to buy insurance, very few people contact an insurance company directly, the insurance agent play the role to solicit and sell insurance policies to the general public. No doubt, the revenue of insurance industry is very much depending on the sales gained by the insurance agents. Hence, motivation plays a great role to encourage insurance agents to work professionally in delivering their services to customers. Insurance agents will feel satisfied with their job when companies apply the motivation factors correctly on them. Insurance companies motivate their insurance agents by giving rewards such as extra bonus or company trip to appreciate their effort in getting sales for the insurance company. 1.3 Problem Statement Nowadays, more people want to become insurance agents, which led to the increased of challenges. The statistical report of Bank Negara Malaysia stated that the number of registered insurance agents had increased 5.51% from 2009 to 2010 (BNM, 2010). Normally, insurance agents do not have any basic salary but their pay is based on commission. Insurance agents try to retain and increase their target productivity in order to satisfy their jobs, save their jobs and increase their well-being because the wages of insurance agent depends on a commission basis (Christopher, 2007). According to Bakos (2008) insurance agents retain in the company is highly influenced by commission as remuneration. If the commission to the insurance agents is low, it will de-motivate them and leads to resignation. Past studies showed that motivation and job satisfaction have direct relationship to influence employee retention and performance among various types of organization (Goleman, 1998). According to Cravens, Ingram, LaForge and Young (2010) giving a right tool of training and development can motivate insurance agents more successful in selling life insurance products. Training and development can improve the job skills and knowledge of insurance agents at each level. Therefore, employees should be given more opportunities for advancement to motivate them in order to enhance their job satisfaction level (Feinstein, 2000). Besides, Tripathi (2001) stated that employees can be motivated by job security, recognition, promotion and training to enhance job satisfaction. There are several past researchers Hassan (2010), Salleh, Dzulkifli, Abdullah and Ariffin (2011), Golshan, Kaswuri, Aghashahi, Amin and Ismail (2011) studies on the relationship between motivation factors and job satisfaction among nurses, state Government employees and Gen-Y administrative and diplomatic officers in Malaysia but lack of studies on insurance agents in Malaysia. The objective of this research is to investigate the relationship between motivation factors and job satisfaction among insurance agents in Malaysia. 1.4 Research Questions and Objectives 1.4.1 General Objective The major objective of this research is to identify and determine the motivation factors that influence job satisfaction of insurance agents in Malaysia. 1.4.2 General Question What are the motivation factors that influence job satisfaction of insurance agents in Malaysia? 1.4.3 Specific Objectives To investigate whether commission pay influence insurance agents job satisfaction in Malaysia. To investigate whether job security influence insurance agents job satisfaction in Malaysia. To investigate whether opportunities for advancement and development influence insurance agents job satisfaction in Malaysia. To investigate whether work itself influence insurance agents job satisfaction in Malaysia. 1.4.4 Research Questions Will commission pay influence insurance agents job satisfaction in Malaysia? Will job security influence insurance agents job satisfaction in Malaysia? Will opportunities for advancement and development influence insurance agents job satisfaction in Malaysia? Will work itself influence insurance agents job satisfaction in Malaysia? 1.5 Significance of the Study This research is tending to contribute to the individual and companies. To through this research, the insurance companies will know the importance of the insurance agents job satisfaction and knowing the level of job satisfaction of insurance agents. Meanwhile, individual can also gain a better understanding on motivation factors that can lead them to job satisfaction. The second aim of this research is to narrow the gap with regards to understanding job satisfaction of insurance agents by studying the motivation factors that influence insurance agents job satisfaction. Insurance companies will get to know more about the motivation factors that influence the insurance agents job satisfaction by offer some rewards system to satisfy insurance agents. This enables them to build long-term profitability and retain continuous growth in their businesses to gain competitive advantages in the insurance industry. This research will also expose a new knowledge to the public who has interest on the job of an insurance agent. It assists the public on raising knowledge and awareness of motivation factors that influence the job satisfaction of the insurance agents. 1.6 Outline of the Study Chapter two shows the related literature review that provides the foundation for developing the theoretical framework to proceed with further investigation and hypotheses testing. Chapter three presents the research methodology used to test the research questions. It includes research design, population, sample and sampling procedures, data collection method, variables and measurement, and data analysis techniques. Chapter four is the description of the data analysis. It presents the overall result and findings from the data collection. Statistical Package for Social Science (SPSS) is used to generate results in this research. Chapter five is summaries the research finding and also discusses the major finding. Besides, it also discusses the limitation of the study as well as provides the recommendation for future researchers. 1.7 Conclusion This chapter is about the overview of this study stated on the above. This study aims to determine the motivation factors affecting toward insurance agents job satisfaction so as to contribute for insurance companies and the public. In the following chapter two, it will provide the literature review of this study.
Monday, January 20, 2020
The Andromeda Strain Essay -- essays research papers
In the book, The Andromeda Strain there is a problem that faces mankind. This problem is a strange virus that comes to Earth from an unmanned satellite, which was in space. This satellite crashes into a small town in Arizona, which has a population of 38 people. à à à à à When this satellite crashes into the Earth, it kills everyone, except for an old man and a two-month old baby. There are two scientists who have the job of going to the crash site and gathering up the remains from the satellite. While the two of them are attempting to do their job, they are mysteriously killed. The last thing that people on the other end of their radio heard was a loud scream, then static. à à à à à The government, which was listening to what all was going on through the radio, thought that this was very strange. In the past, they had thought about there being a time when strange organisms from outer space would come to Earth, and try to take over. They decided that they would design a building that could be used to research the different things that they might come across in the future. This building would have to be very sterile so that the organisms couldnââ¬â¢t contaminate anything and destroy the Earth. The building was five stories high and each level was more sterile than the previous one. The building was located in the middle of nowhere underground, so that no one would know about it, unless they were on one of the teams that would be doing the r...
Sunday, January 12, 2020
The Battle of Vimy Ridge and Its Effect on Canadian Nationalism
Many historians believe that the success of the Canadian Corps in the Great War was a primary source in the development of Canadian nationalism and pride amongst citizens and soldiers. Canadaââ¬â¢s identity and reputation evolved on an international scale as a result of Canadaââ¬â¢s war efforts through memorable battles such as the Battle of Somme and the Battle of Vimy Ridge. These battles also helped Canada earn its sovereignty, making them less and less of an imperial dominion under the control of Britain, therefore allowing Canada to make more independent decisions in regards to world affairs.French-Canadians sought for independence as they were opposed to both British imperialism and Canadaââ¬â¢s involvement in the War; this would help spark Canadian nationalism and help preserve French culture. The Canadian Corps was formed by the Canadian Expeditionary Force and consisted of four divisions by August 1916. It was made up of people from different provinces and different ethnicities; however they all fought representing their Country. It was noted by one veteran, ââ¬Å"We went up as Albertans and Nova Scotians. We came down as Canadiansâ⬠.When Canadian troops first arrived in England, Lord Kitchener, the British Minister of War, intended to split up the Canadian divisions amongst existing British battalions. However, Sam Hughes, the Canadian military commander ignored Lord Kitcheners intentions and kept the Canadian soldiers together. This showed that Canada could fight as an independent unit and was not just an extension of the British army. Distinguishing the Canadian Expeditionary force from the British force gave soldiers a sense of national identity and pride.While Canada joined the war based on the obligation to help Britain, they were now representing Canada by fighting for their patriotism. The Canadian Corps was regarded as one of the most effective fighting forces on the Western Front. Their effectiveness came from their ability to study the successes from other allied forces, which they used to implement doctrine and new tactics that were religiously practiced in training and eventually put to use on the battlefield. This was most noticeable during the Battle of Vimy Ridge in 1917, where Canadians achieved victory that no other allied force could achieve.The Canadian victory at Vimy Ridge was referred to by the media as ââ¬Å"the birth of a nationâ⬠where they earned respect from the other allied nations and proved that they were a strong and independent nation. For the first time, all four Canadian divisions fought in the same battle as a cohesive unit where they ââ¬Å"captured more arms and more prisoners (4,000) than any other Allied offensive since the start of the warâ⬠. This instilled national pride not only within the soldiers but within the nation itself.After the Battle of Vimy Ridge, Sir Arthur William Currie was appointed as the first Canadian commander of the Canadian Corps which was p reviously commanded by the British. This was a pivotal point in Canadian history as Canada earned the respect from the British to command their own units, signifying Canadaââ¬â¢s independency from Britain. After the Great War, Canada continued to demonstrate its independency from Britain. At the 1919 Paris Peace Conference, all the countries involved in the war were gathered to sign the Treaty of Versailles; Canada demanded to sign the treaty without British permission.This gave Canada worldwide recognition of being a separate nation from Britain and allowed them to have a stronger position in regards to world affairs. The view of Canada being a separate identity from Britain was also amplified when they joined the League of Nations as an independent country. Both these events demonstrated that Canada has a voice and is able to make independent decisions in regards to world political affairs. On the opposite scope, French-Canadians were establishing nationalism within Canada.The majority of French-Canadians were highly against British imperialism and the fact that Canada joined the war based on this notion. French-Canadians wanted to be independent of Britain and felt that it was not their duty to support them in the war. Henri Bourassa with support from French Canada urged that Canada separate from Britain so that they would no longer be dragged into wars. By the influence of Bourassa, many French Canadians were opposed to volunteering to the Canadian Expeditionary Force.Bourassa believed that Canadaââ¬â¢s commitment to help Britain win the war would eventually lead to conscription; this would then force many French-Canadians to participate in the war. Bourassa felt that the ââ¬Å"war was merely serving British imperialist aimsâ⬠as Canadian politics introduced Regulation 17 in 1912 which limited French language education. Regulation 17 was believed to be the main reason why French-Canadians did not participate in the war. English Canadians though t that French Canadians were not pulling their weight in the war effort as only 5% of volunteers came from French Canada.Despite Bourassaââ¬â¢s efforts to prevent conscription, Prime Minister Robert Borden implemented conscription in 1917. In the end, only 24,132 conscripts made it to France before the end of the war. The Great War was considered by many Canadaââ¬â¢s war of independence. Through the progression of the war and after many victories, Canada earned worldwide recognition for their achievements. More specifically, their use of highly developed tactics enabled them to earn victory at Vimy Ridge where both the British and French forces had failed.Battles such as the one at Vimy Ridge provided a national identity for Canada, both on the international and domestic scales. This marked the start of Canadaââ¬â¢s sovereignty, separating them from British Imperialism which would continue well up into the mid 20th century. ââ¬âââ¬âââ¬âââ¬âââ¬âââ¬ââ â¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬â [ 1 ]. Weir, E. (Fall, 2004). Using the Legacy of World War I to Evaluate Canadian Military Leadership in World War II. Journal of Military and Strategic Studies. [ 2 ]. Maroney, Paul. (1998). ââ¬ËLest We Forgetââ¬â¢: War and Meaning in English Canada.Journal of Canadian Studies. pp. 108-124. [ 3 ]. Bindo, Kathryn (1979). More Than Patriotism. Toronto, ON: Personal Library Publishers. [ 4 ]. Nersessian, Mary (April 9, 2007). Vimy battle marks birth of Canadian nationalism. CTV. ca [ 5 ]. Baril, Lynda (2002). Ordeal by Fire. Canada: A peopleââ¬â¢s History. http://www. cbc. ca/history/EPISCONTENTSE1EP12CH1PA3LE. html, accessed 2012 Nov 3. [ 6 ]. Bourassa, Henri. The French Canadian in the British Empire. (London: John Murray, 1902), 26, 30-31. [ 7 ]. Brookl, Adriana.The Canada/Britain Relationship. The William Ready Division of Archives and Research Collections. http://library. mcmaster. ca/archives/exhibi ts/worldwar_canadabritain, accessed 2012 Nov 3. [ 8 ]. Murrow, Casey (1968). Henri Bourassa and French Canadian Nationalism. Montreal, QC: Harvest House. pp. 87-88. [ 9 ]. Ibid. p91. [ 10 ]. Bumstead, J. M. The Peoples of Canada, ââ¬Å"A Post-Confederation Historyâ⬠. [ 11 ]. Ibid. [ 12 ]. English, J. (1991). The Canadian Army and the Normandy Campaign: A Study of Failure in High Command. Praeger Publishers.
Friday, January 3, 2020
The Socialization Of Poverty America - 1402 Words
The Socialization of Poverty Imagine America different from what we know. A different yet real America, which existed in the past, an American governed by hate and cruelty, fully equipped with racial segregation policies. Imagine parents, struggling for their children s education but being denied access because of the color of their skin. Imagine constant disapproval, crime, and suspicions towards someone because of their status, or something beyond their control. Today, we find America changed, healing and progressing from its previous judgments of African-American people. As we set aside our socialized ideas of them, they have become capable of opportunities and chances inconceivable to their ancestors. Just as America had taken theseâ⬠¦show more contentâ⬠¦These aspects become abundantly aware to us, through our first form of socialization amongst our family. Here we are first taught the norms and values of our society including how one should interact, speak, live, what types of education are necessary, what economic status is acceptable, etc. Yet, as we grow older we move to a new unit of socialization within institutions. In a school environment we begin to learn how society sees us and others. Our peers evaluate us, make us question what we had previously learned and further educate or enhance our beliefs. Through teachers and administration we understand rules, both written and unwritten and sometimes ââ¬Å"we may not notice they aren t fairâ⬠(Harro) and instead favor some people other another. Eventually, we emerge out of our shells to reality with a pre-manufactured set of ideals and norms of the world around us because of our socialization through time. Yet one might still ask how does this affect poverty? Throughout history, people within poverty have been treated and seen poorly by others but why? Socialization teaches us from an early age what is right and what s wrong based on society s rules. These rules are the beginnings to ââ¬Å"distinguishing and apprehending social differenceâ⬠(Bond 228) and because of this discrimination oftenShow MoreRelatedThe Socialization Of Poverty : America1552 Words à |à 7 PagesThe Socialization of Poverty. Envision America different from what we know. A different, yet real America, which exists in a time unknown, an America that is no longer governed by hate and cruelty. Imagine parents no longer struggling to pay the bills, no people lying ill on the streets, or children starving at night. A time where a specific economic status does not evoke disapproval, crime, and suspicions. Imagine America healing and progressing from its earlier judgments and degradation of peopleRead MoreThe Relationship between Poverty and Crime879 Words à |à 3 PagesIntroduction Poverty and the relationship it has to crime is a long standing sociological, humanists and historical phenomenon. From the plight of the third world to the violence soaked inner city streets of the 1980ââ¬â¢s, the relationship of crime and poverty has been the source of a great deal of social commentary. In societies throughout the world and throughout history there has always been a traditional measure of deviance through relative income gaps. Both poverty and crime as well as theirRead MorePolitical Participation in Liberal Democracy1129 Words à |à 5 Pagescivil society regulated by law but remaining separete from the state. Civil society provides opportunities for people to participate in collective activities that are neither pro-state or anti-state but simply non-state. In Latin America; we see social problems such as poverty, inequality, drugs, crime and limited education. This leads to less pol. participation. Cynicism : lost of hope in the system,discouraging political part. Politicans tortured because of being against drugs cartel. So, strong govermentRead MoreOrlando Padilla. Mrs. Miller. English 1A . Flawed Economic1562 Words à |à 7 Pagesthe inequality and poverty present today. People dont even think about capitalism. Capitalism necessarily produces inegalitarian social structures. Karl Marx argued that the drive for profit leads the capitalist to constantly reduce the costs of production through a greater division of labor and the introduction and improvement of machinery. In Richard Peetââ¬â¢s Inequality and Poverty: A Marxist-Geographic Theory, he synthesizes Marxist theory and explains how inequality and poverty persist under theRead More Parenting Across Cultures Essay996 Words à |à 4 Pagesstability and better education. Some immigrants face obstacles when they relocate to North America, such as language barriers, discipline issues, and little involvement in their childââ¬â¢s education. Many of the immigrants first language is not English, their language barrier may hinder them from communicating with employers and classroom educators (Arens, Clevenger Haynes, 2004). Some countries in North America prohibit corporal punishment which can be a challenge for some immigrant families. I mmigrantRead MoreAmerican Families, By Bill Moyers And The Stanleys1707 Words à |à 7 Pagesthe Stanleys (a white family) would face struggles throughout the next twenty years which can be related to by nearly any middle class family you might approach; however, unlike most, these familiesââ¬â¢ struggles were documented. The United States of America is generally regarded as the country where dreams come true--where financial trouble is a mere horror story, and every family is happy and complete with two point five children and a white picket fence. This, however, is not so commonly the case.Read MoreThe Importance Of Socialization1351 Words à |à 6 PagesSocialization is not something that just happens and then you are done, it is a process that continues throughout your life. It is how individuals gain their self-identity, as well as physical, mental and social skills that enables us to function in society (Kendall, 2017, p.87). Socialization aids us in being able to communicate with others in different environments and situations. Socialization allows a society to regenerate by passing on its culture through one generation to another. FamilyRead MoreSocial Label Of Being A Girl937 Words à |à 4 Pagesthese things, it was almost like second nature to think and act the way that I did and sti ll do. My socialization skills, which to put simply are the accepted ways in society to behave or how I express myself, have all been shaped by the fact that I am a female. The socialization process is how we learn to act or to follow norms along with what to believe. There have been many agents of socialization in my life, which are the people and types of situations that teach us as human beings how to act andRead MoreWhy isnââ¬â¢t Life Expectancy in the United States Higher? Essay927 Words à |à 4 Pagessurprisingly lower than expected in places such as the United States. America ranks twenty-fourth on the life expectancy list under Japan, Australia, France Spain and Italy. What causes this disparity in the ranking and statistics in an advanced industrialized society such as the United States? There are major statistical factors that influence the United States ranking in world life expectancy, involving education level, poverty, race and gender. The diverse groups of people living in the United StatesRead MoreThe Harvest / La Cosecha1490 Words à |à 6 Pages The Harvest/La Cosecha Anticipatory socialization Anticipatory socialization is an agent of socialization process, facilitated by social interactions, in which non-group-members learn to take on the values and standards of groups that they aspire to join, so as to ease their entry into the group and help them interact competently once they have been accepted by it. Many of the farmers featured in the film have started crops as early as 5 or 8 years of age as soon as they came to live in the United
Thursday, December 26, 2019
Wednesday, December 18, 2019
Nike Analysis - 3865 Words
Nike Analysis Table of Contents Company historyÃâ¦Pages 3-5 Environmental issuesÃâ¦Pages 5-6 Marketing ObjectiveÃâ¦Pages 6-7 Strategy ControlÃâ¦Page 7 R and DÃâ¦Page 8 SWOTÃâ¦Pages 9-11 Competition StrategyÃâ¦Page 11 Political/LegalÃâ¦Page 12 Cultures Ãâ¦Page 12 DemographicsÃâ¦Page 13 Economic StrategyÃâ¦Page 13 Global StrategyÃâ¦Page 14 Environmental StrategyÃâ¦Page 15-16 Long Term ObjectivesÃâ¦Page 16 Specific recommendationsÃâ¦Page 17 ConclusionÃâ¦. Page 17 Financials Ãâ¦Page 18-19 ReferencesÃâ¦Page 20 Company History I have chosen Nike to produce an analysis on. It is important for a company as large as Nike to keep abreast of their strategies and to remain competitive. Here is some backgroundâ⬠¦show more contentâ⬠¦Today in 2006, Nike Inc. not only manufactures and distributes athletic shoes at every marketable price point to a global market, but over 40% of sales come from athletic apparel, sports equipment, and subsidiary ventures. Nike maintains traditional and non-traditional distribution channels in more than 100 countries targeting its primary market regions: United States, Europe, Asia Pacific, and the Americas. Nike dominates sales in the athletic footwear industry with a 33% global market share. Nike has very straight forward mission statement. It is as follows, To bring inspiration and innovation to every athlete in the world. If you have a body, you are an athlete. (nikebiz.com) This quote comes from an athlete himself. Bill Bowerman was a track and field coach at the Universi ty of Oregon. This man single handedly brought jogging to America. He taught his athletes to believe in themselves, seek competitive advantage in everything they do, and have passion to keep them motivated. Environmental Aspects With an organization employing over 24,000 people and existing for over 33 years it is no surprise that Nike has been able to stand theShow MoreRelatedBrand Analysis : Nike And Nike1300 Words à |à 6 PagesBrand Analysis: a case study of NIKE Background of Nike: Nike Inc. is an American corporation that was founded in 1971 and extended its market to the globe. It is known as one of the largest supplier for sports-related products in worldwide. The company mainly focus on selling athletic shoes, sportswear and other sports-related products. In year 2014 its brand value was valued at 19 billion, making it the most valuable brand among all sports-related business. By the end of 2015, It had an incomeRead MoreNike : Business Analysis : Nike1484 Words à |à 6 PagesNike Business Analysis Donny Otwell, Jasen Saavedra, Mohamed Takkouch Business 10 Mrs. Rochin December 5, 2016 Donny Otwell, Jasen Saavedra, Mohamed Takkouch Mrs. Rochin Bus 10 December 5, 2016 NIKE Although facing major competition throughout their history, Nike has been able to grow from a two-man team into a multibillion-dollar corporation in less than 40 years. Nike was started in 1971 after Phil Knight had done research with FormerRead MoreCompetitive Analysis Of Nike Vs. Nike1497 Words à |à 6 PagesCompetitive Analysis The chief competitors to Nike are Adidas, Reebok, Under Armor and Puma and the minor competitors are ASICS and VANS. In accordance with Porterââ¬â¢s 5 Forces, Nike has faced competition by using different and distinct capabilities in marketing. One attribute to such capability is its value or benefit offered to its customers. The intensity of competition from its competitors is high for each firm competes in various key areas of business. For example, Adidas has loyal customers whoRead MoreNike s Financial Analysis : Nike2236 Words à |à 9 Pages Nikeââ¬â¢s Financial Analysis Katelynn Hill Cornerstone University Ã¢â¬Æ' Nike Financial Analysis On January 25th, 1964 a hand shake changed the world. It was on this day that a track athlete, Phil Knight, and his previous coach, Bill Bowerman, from the University of Oregon founded Blue Ribbon Sports. Blue Ribbon Sports operated under this name for roughly eight years, and then became known as the globally infamous, Nike. In 1972 the first line of Nike footwear debuted. The company was so successfulRead MoreNike Pestle Analysis1088 Words à |à 5 Pages Nike is a US-based company that sells sports apparel for men, women, and children and is a major competitor in the industry, In this paper, weââ¬â¢ll be discussing Nikeââ¬â¢s standings by using a PESTLE analysis, which looks at the political, economic, social, technological, legal, and environmental factors that affect an organization (A Pestle analysis, 2017). The first trend is political find this company in a similar arena as most corporations since the topic effect the management of the company andRead MoreNike, Inc. Case Analysis844 Words à |à 4 PagesNIKE, Inc., is a company that was founded in by William Jay Bowerman and Philip H. Knight in 1964, and was originally called Blue Ribbon Sports, Inc. Itââ¬â¢s name was changed to Nike, Inc. in 1971. Itââ¬â¢s base of operation is located in Beaverton, Oregon. NIKE, Inc., is the worldââ¬â¢s leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities worldwide. Entirely owned Nike subsidiaries include ConverseRead MoreSwot Analysis Of Nike1819 Words à |à 8 PagesNike (NKE) is a well-known clothing, footwear, and sporting equipment company based in the USA. The company develops a variety of products for a wide range of sporting activities which includes soccer, football, tenni s and basketball among many others. Nikeââ¬â¢s involvement in sports is so well executed that it is difficult to turn on a sports channel and not see some type of Nike logo. Aside from its merchandise, the company also drives revenue growth through licensing agreements. Nike is alsoRead MoreMarketing Analysis Of Nike Inc.3315 Words à |à 14 Pagesthe author highlights the marketing analysis of the leading athletic footwear, Nike Inc. Nike is headquartered in the United States. The author examines the marketing strategies of Nike with the help marketing models such as Ansoff Matrix and Boston Consulting Group Matrix. The author even focuses on the segmentation, targeting and positioning of the products, consumer behaviour towards Nike and conducts a PESTLE analysis. It gives a brief introduction of Nike conveying the foundation and formationRead MoreNike Analysis1985 Words à |à 8 PagesCompany Evaluation Project Of Nike Corporation Submitted By: Steven Ritter May 10, 2007 Financial Analysis Description of Company History Nike Corporation has become one of the most competitive sports and fitness companies worldwide. Two runners, Bill Bowerman and Phil Knight, from a small town in Oregon embarked upon the business with a handshake agreement. The enterprise began in January of 1964 with the introduction of Blue Ribbon Sports. In 1966 the handshake betweenRead MoreSwot Analysis Of Nike1118 Words à |à 5 PagesNike has under its portfolio, Nike Brand, Jordan Brand, Hurley and Converse. Nike allows customers to purchase its products and offerings from retail accounts throughout the world, retail stores, internet stores, through a mix of independent distributors and licensees across the world. NIKETOWNs are the largest stores among Nike. NIKETOWNs are premium stores that provide the consumer with the best brand experience. Each NIKETOWN storefront features at least six to seven Nike brand categories. This
Tuesday, December 10, 2019
The Motif of Eyes in Toni Morrisons Beloved free essay sample
For the characters in Beloved, love is a dangerous emotion, causing them to rely on their eyes, a recurrent motif of the novel, to translate messages of longing, need, and love. As time passes and the charactersââ¬â¢ relationships are developed, Morrison creates a clear distinction between emptiness and infinite expression in the eyes of Belove. In Beloved, to see is to love, and to be loved is to be seen. The most powerful and overbearing love present is the one that Beloved feels for Sethe, evident in the descriptions of her eyes as infinite when she looks at Sethe. When Beloved arrives at 124, she is immediately taken in and cared for by Denver. However, as much as Denver tries to focus Belovedââ¬â¢s attention on her, Belovedââ¬â¢s eyes invariably settle on Sethe. Morrison personifies Belovedââ¬â¢s eyes: ââ¬Å"Stooping to shake the damper, or snapping sticks for kindlin, Sethe was licked, tasted, eaten by Belovedââ¬â¢s eyesâ⬠(68). Belovedââ¬â¢s eyes become a mouth, figuratively eating Sethe up as she gazes. Not only does Morrison use three verbs, emphasizing the commitment of Belovedââ¬â¢s eyes, but she also sets a familiar scene, hinting at the fact that this action of Belovedââ¬â¢s happens often. Stooping to shake the damper, or snapping sticks for kindlin,â⬠are everyday actions, with the verbs conjugated in a tense that allows them to be timeless. Sethe has stooped and snapped, and she will again in the future, just as Beloved will continue to lick, taste, and eat Sethe with her eyes as long as Sethe is in her presence. Beloved stays at 124 because of Sethe. She explains to Denver that ââ¬Å"ââ¬Ë[Sethe] is the one. She is the one I need. You can go but she is the one I have to have. ââ¬â¢ Her eyes stretched to the limit, black as the all-night skyâ⬠(66). When speaking of Sethe, Belovedââ¬â¢s eyes ââ¬Å"stretched to the limit,â⬠just as her admiration and yearning for Sethe is limitless. Not only is her love infinite, but it is also ââ¬Å"black as the all-night sky. â⬠Morrison compares Belovedââ¬â¢s eyes to a thing of nature, the ââ¬Å"all-night skyâ⬠is expansive, uncharted, mysterious, just as Belovedââ¬â¢s emotions and intentions. When Sethe looks at Beloved, ââ¬Å"the longing she saw there was bottomlessâ⬠(69). ââ¬Å"Bottomlessâ⬠yet again evokes imagery of infinite size, creating a passionate ââ¬Å"longingâ⬠that cannot be ignored. However, Setheââ¬â¢s eyes are never described in response to Belovedââ¬â¢s, depicting a one sided lust, or unrequited love that is present for other characters, namely Denver. While Belovedââ¬â¢s eyes are infinite when addressing Sethe, they become vacant and detached when regarding Denver. However, in contrast to Sethe, Denver experiences an intense reaction under Belovedââ¬â¢s regard, though it is a different one: ââ¬Å"Denver felt her heart race. It wasnââ¬â¢t that she was looking at that face for the first time with no trace of sleep in it, or that the eyes were big and whiteââ¬âblue-white. It was that deep down in those big black eyes there was no expression at allâ⬠(66). Whereas Belovedââ¬â¢s eyes were ââ¬Å"bottomlessâ⬠and ââ¬Å"stretched to the limitâ⬠when looking at Sethe, when looking at Denver ââ¬Å"deep down in those big black eyes there was no expression at all. â⬠Denver wants so badly for Beloved to see her and need her, yet it is evident in such language that the feeling is not reciprocated by Beloved. The lust depicted by the yearning in Belovedââ¬â¢s eyes with Sethe is very different from the relationship she develops with Denver, evident in her empty eyes. No expression at allâ⬠describes an impersonal interaction, one in which there is no recognition of Denver on Belovedââ¬â¢s part. Yet even though Beloved doesnââ¬â¢t address her specifically\, Denver feels her ââ¬Å"heart race,â⬠illustrating the great power that Belovedââ¬â¢s eyes have in the book. Later in the novel, the relationship begins to change , and once every so often, Denver is able to catch a glimpse from Beloved. Once again, such moments have an incredibly profound effect on her: ââ¬Å"Denverââ¬â¢s skin dissolved under that gaze and became soft and bright like the lisle dress that had its arm around her motherââ¬â¢s waist. She floated near but outside her own body, feeling vague and intense at the same time. Needing nothing. Being what there wasâ⬠(139). Setheââ¬â¢s reaction to Belovedââ¬â¢s eyes is seldom described, but with Denver her skin is ââ¬Å"dissolved,â⬠ââ¬Å"soft,â⬠and ââ¬Å"bright. â⬠It becomes an out of body experience, in which she is ââ¬Å"needing nothing. â⬠Belovedââ¬â¢s eyes are able to pull Denver out of her own skin, due to the attraction that Denver feels to her. In this way, Belovedââ¬â¢s eyes both illustrate and precipitate powerful emotions. As time progresses and Denver and Belovedââ¬â¢s relationship is further developed, Denver comes to understand Belovedââ¬â¢s sentiment more thoroughly. Denver later sees that ââ¬Å"deep down in [Belovedââ¬â¢s] wide black eyes, back behind the expressionlessness, was a palm held out for a pennyâ⬠(139). What Denver previously understood as ââ¬Å"no expression at allâ⬠becomes a ââ¬Å"palm held out for a penny,â⬠a childish gesture of begging and need. Denver now sees that there is something she might be able to offer Beloved, what exactly she has to offer is still unclear. Yet a hand held out for a penny is still a rather indifferent gesture, an interaction that might happen between strangers on the street, and much different from the infinite emotion that Beloved expresses for Sethe. In ââ¬Å"Beloved,â⬠the eyes, and the reaction to othersââ¬â¢ eyes, are essential to understanding the emotions expressed by each character. The slavery from which Sethe, Denver, and Beloved are running, is a social construct that fosters the invisibility of blacks. Slaves are not addressed nor understood as human beings, and a slave is always below the master, preventing any possibility of looking the master in the eye, so as to be on equal grounding with him. Therefore, within the runaway slave community, the very act of looking at someone, or being seen for human valor and not material worth, becomes exponentially more significant. An action such as the glance of an eye, or the tilt of a head, that may be taken for granted presently, becomes an action to treat with great value as a confession of profound emotion in the setting of Beloved.
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